According to the recent reports by Nielsen N.V., there are 55% Smartphone and 52% Tablet users who stay at home and track the progress of their online orders. The busy make-up of our daily regime decreases the physical motion over places to satisfy our needs. While doing online shopping people embrace the extensive variety, convenience and low price availability of goods and services. But this doesn’t manifest that a consumer will simply buy anything from anybody online. An impeccable customer service is the fundamental necessity for customers satisfaction and retention. Here are six ways to provide world-class customer service:
1. Offer easy access to contact information
Offer your visitors different means to contact you, through email, chat, phone and asking customer service to call you by using the click-to-call feature and many more. Place your customer help option reachable and once you start helping them make it a customer friendly one, this won’t leave them disappointed and will add to the litany of building positive impression.
2. Look what customer desires
Transfer your focus from being a seller while writing the content of your website, write what customer desire for your product. This strategy will attract the customer because he is getting what he wants. Furthermore it won’t waste your time in writing unwanted content.
3. Focus on customers’ opinion
Take feedbacks from the customers. Collecting compliments along with negative feedbacks will give you an idea about what customer dislikes are. Moreover, you can rectify these flaws and offer what customer desires to get them back as customers. So implant an anonymous feedback option on your website as a positive customer review drive the customers to buy it.
4. Accord Consistent Support
The chief way to give online support to your consumers is by providing multichannel support in consistency. The support given by the company should accord same answers and advice at every platform. The supporting team should have a broad idea about your products and services so that they can easily resolve problems. The customer confidence is gained when their problems are instantly tackled with ease. Moreover, a customer desires to get expert guidance with an amiable attitude, which will advance in strengthening relations.
Remember that forcing any kind of conversation on the consumer may create a hostile impression of the company. So, do whatever is customer like-able.
5. Use Images
Addition of attractive images makes your product more noticeable and real to your visitors.The right images with the right product description increases the chances of customers buying it. This will boost the credibility of your website among its customers. Videos in the form of demo evoke the customer to purchase it, therefore use it like an arsenal for your website.
6. Offer Free Shipping
Free shipping option on your site definitely benefits customer to buy a product from your store. A recent report says that 96% are more likely to shop on a site if its having a free shipping offer. To stay safe with your investment cost you can absorb the shipping cost in the product sale cost. Hence you will display the exact cost of the product according to the consumer, as what they see is the any amount which they pay. Moreover, free shipping is an option which drives the consumers to purchase more.
A favorable customer services erect the reputation of a company. A single bad comment can harm the image of the company. So, use the above strategies and take your business to new heights.
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