Lesser- Known Methods to Make the Magento Store More Social
The onset of the Internet era increased the process of sales and purchases. As everyday a huge array of customers are joining this league, the retailers have not let any stone unturned to woo the customers. Every necessary effort is put by each retailer to increase the traffic on his website. Magento is one of the top most flexible open source e-Commerce platform which let you target your desired audience with its amazing extension and features. Used by the top brands in the world today, Magento is a blessing for the digital world. The correct effort in the right direction through Magento let you turn your store more social to draw in better social traffic transforming a visitor into a customer. The underlying points will be helpful to make your store more social for better social traffic:
1. Create distinctive content- Content plays a vital role to attract customers to your Magneto website. To make your Magento store more social, create interesting and fresh content. Exhibiting good and attractive content through blog posts and articles will invoke a boost in the confidence of the visitor to your Magento store. Also regularly update your blog answering questions of customers. The fine presentation through the modes: blog post, articles, videos,images, etc. should give a reason to the visitors to visit and recommend it further. An attractive and decent content strikes the interests of the reader and force them to take an action which is profitable for your online bussines.
2. An alluring title and sub title for your website- An appealing title can embark a flood of traffic to your Magento store. The title of the page must include the key words and describe the product. For example, the title “Puma light weight shoes” brings more traffic from google search rather than just “Puma Shoes”. To acquire more traffic on your online store,create a page title which is more descriptive and attractive.
3. Social Media Marketing through your Magnto store- Any Social Media website is the prime method to reach your desired audience. With such a huge array of unending audience social media offer a wide scope to make your product go viral through the web.
Another method to make your website more social for better social traffic is by creating a Social Stream on your Magento store and displaying your social updates or activities on your Magento store. This is an excellent way to present your social presence through offers / discounts / custom reviews.
4. Present Product Users- Offer your consumers the opportunity to share their thoughts on the services or product which they have purchased. This will yield in dual benefits: promote your brand and build confidence in the visitors who read these testimonials, resulting in solid conversion rates. Extension such as Community testimonial extension enables you to promote your brand through the testimonials of your customers.
5. Allow Social Sharing- An easy method always encourages a user to perform a task. Allow your visitors to like, comment and share your content or pages on social sites. You can employee extensions like Magento Social Media Sharing Extension which enables you to add the social sharing button on your website.
A Magento store which is a lot more social can easily en-capture massive amount of social traffic. As some of the best leading brands in the world use Magento today and are doing great in their business. The only need is the enforcement of the best techniques and strategies in the right direction as they did. The above discussed tacts will make your Magento store turn more social for better social traffic and will offer highly increased ROI.
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