Nowadays checkout process is as important as the landing page. If the customer finds the checkout process too complicated, most probably they will leave the site.
In this blog we have shared 15 best techniques to improve the effectiveness of the checkout. If you have any of your own then please let us know!
1. Enclose your checkout and minimise number of pages.
2. Trust
3. Give Maximum Payment Options.
4. Display Clear and Progressive Process Indicator.
5. Make Registration Optional/Provide guest checkout.
6. Display the Complete Payment Summary Without Any Hidden Cost,
7. Have a Clear Shipping and Return Policy.
8. Make it easy for existing customers to log-in.
9. Consider adding social log-in such as Facebook.
10. Make your checkout mobile friendly.
11. Protect and assure your customers.
12. Friendly Form Design.
13. Excellent Error Handling.
14. Reassure customers their card details are safe.
15. Use Completed-Purchase-Thank-You Page To Encourage Future Sales.
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