Christmas season is the time when the market buzz with customers purchasing goods and services. Even this year, the upcoming Christmas season is a great opportunity for the retailers to make enormous profits through sales in their Magento store. According to the statist.com this year the e-Commerce sales during Christmas season are expected to amount 72.41 billion U.S. Dollars. This figure is a record rise of 16.6 percent from the last year stats. To make the most out of this holiday season, you need to make the Christmas shopping experience special in your Magento store. Here are six quick ways to boost sales in your Magento store during this Christmas season:
1. Give your website a festive touch
Holiday season is the right time to pimp up your Magento store with flashy seasonal images and videos to create a festive ambiance. To woo the customer you can organize an image design contest and can use social media to publicize it. This will drive a huge traffic on your website and it will get easier to transform them into customers. Moreover, you can increase the presence of your online store on the web during the Christmas time by displaying adverts.
2. Employee holiday season keywords to boost search results
Maximizing the website ranking is another great tact to draw more sale during the festive season. For this you can use PrestaShop to download the natural ranking white paper or you can set up a Google Adwords campaign for the Christmas season. Through Google campaign your website will appear in Google sponsored links and thus you will become more noticeable on the web. Customizing your keywords to the most searched word during the time of Christmas will help you to get in front of the desired audience. Holiday season specific keyword phrases like, “Women’s Christmas dresses” or “Christmas colorful gifts” rather than “dresses” or “gifts.”
Moreover, if your store is a year old, you can have a check on the keywords used last year.
3. Discounts and Offers
Discounts fancy visitors to turn customers. Chiefly during holiday season it is easy to attract customers through an exciting discount coupon. Moreover, you can also use scratch-and-win tickets, a reward Christmas shopper discounts or a game winner discount coupons to engage customers interest. Free gift rapping service attract more customers as this saves their potential time. Rapping gifts in an attractive and innovative manner will turn customers to buy more from your online store.
4. Charitable Scheme
Christmas is the time to give and take gifts. Working like a Santa presenting gifts through a charitable campaign will give your business double boost. It will encapture customers attention through emotional factors and inspire them to buy more from your Magento store with a thought structure that a particular percentage will go to the charity.
5. Free shipping or delivery
When a customer notice something beneficial, it creates a positive impression about the retailers Magento store. The customers think that retailer focuses on customers welfare. Free shipping or delivery acts in this particular direction and boost sales rate and ROI. Festive season is the time when delivery on time is a pain. Therefore, by displaying customers delivery time on your Magento store you can win their confidence.
6. Remember your old customers
The key strategy to achieve victory in your business sales during this season should be to know your definite targets and plan according to it. Target your new customer but don’t forget your old customers. Gifting cards to the old customers is a good way to build confidence and foster great sales. It even encourages them to recommend it further to new customers.
Apparently, a well outlined Christmas campaign will contrive phenomenal sales for an online store. If you’ve not applied these techniques in the past, start a new tradition this Christmas season by employing these tips and accomplish your business goals.
Quick ways to boost sales on your Magento store during Christmas
Christmas season is the time when the market buzz with customers purchasing goods and services. Even this year, the upcoming Christmas season is a great opportunity for the retailers to make enormous profits through sales in their Magento store. According to the statist.com this year the e-Commerce sales during Christmas season are expected to amount 72.41 billion U.S. Dollars. This figure is a record rise of 16.6 percent from the last year stats. To make the most out of this holiday season, you need to make the Christmas shopping experience special in your Magento store. Here are six quick ways to boost sales in your Magento store during this Christmas season:
1. Give your website a festive touch
Holiday season is the right time to pimp up your Magento store with flashy seasonal images and videos to create a festive ambiance. To woo the customer you can organize an image design contest and can use social media to publicize it. This will drive a huge traffic on your website and it will get easier to transform them into customers. Moreover, you can increase the presence of your online store on the web during the Christmas time by displaying adverts.
2. Employee holiday season keywords to boost search results
Maximizing the website ranking is another great tact to draw more sale during the festive season. For this you can use PrestaShop to download the natural ranking white paper or you can set up a Google Adwords campaign for the Christmas season. Through Google campaign your website will appear in Google sponsored links and thus you will become more noticeable on the web. Customizing your keywords to the most searched word during the time of Christmas will help you to get in front of the desired audience. Holiday season specific keyword phrases like, “Women’s Christmas dresses” or “Christmas colorful gifts” rather than “dresses” or “gifts.”
Moreover, if your store is a year old, you can have a check on the keywords used last year.
3. Discounts and Offers
Discounts fancy visitors to turn customers. Chiefly during holiday season it is easy to attract customers through an exciting discount coupon. Moreover, you can also use scratch-and-win tickets, a reward Christmas shopper discounts or a game winner discount coupons to engage customers interest. Free gift rapping service attract more customers as this saves their potential time. Rapping gifts in an attractive and innovative manner will turn customers to buy more from your online store.
4. Charitable Scheme
Christmas is the time to give and take gifts. Working like a Santa presenting gifts through a charitable campaign will give your business double boost. It will encapture customers attention through emotional factors and inspire them to buy more from your Magento store with a thought structure that a particular percentage will go to the charity.
5. Free shipping or delivery
When a customer notice something beneficial, it creates a positive impression about the retailers Magento store. The customers think that retailer focuses on customers welfare. Free shipping or delivery acts in this particular direction and boost sales rate and ROI. Festive season is the time when delivery on time is a pain. Therefore, by displaying customers delivery time on your Magento store you can win their confidence.
6. Remember your old customers
The key strategy to achieve victory in your business sales during this season should be to know your definite targets and plan according to it. Target your new customer but don’t forget your old customers. Gifting cards to the old customers is a good way to build confidence and foster great sales. It even encourages them to recommend it further to new customers.
Apparently, a well outlined Christmas campaign will contrive phenomenal sales for an online store. If you’ve not applied these techniques in the past, start a new tradition this Christmas season by employing these tips and accomplish your business goals.
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